It has been revealed that BLACKPINK's Rosé's chicken advertisement is not true.
A representative from her agency, The Black Label, stated to Maeil Business Star Today on the afternoon of the 11th, "Regarding the article about Rosé being selected as the model for bhc's 'Ppurinkle Chicken,' Rosé has not signed an advertisement contract for that product."
On the 10th, a media outlet reported that Rosé would become the new model for bhc's representative menu item, 'Ppurinkle,' as part of their strategy to target the global market.
Currently, bhc has actor Hwang Jung-min and table tennis player Shin Yu-bin as models, and the media explained that with Rosé joining, they would intensify their global strategy. While Rosé's collaboration with pop star Bruno Mars on the song 'Apartment.' is gaining worldwide popularity, it has been confirmed that she is not being selected as an advertisement model.
Rosé's 'Apartment.' was released as a pre-release track from her first solo studio album 'R', which came out on the 6th, and has been showcased to fans. The song has currently achieved 500 million views on YouTube, continuing its global phenomenon.
In particular, 'Apartment.' has entered the US Billboard main singles chart 'Hot 100' for 7 weeks and is currently ranked 17th.
[Ji Seung-hoon, Star Today Reporter]
