The American AI startup ‘Astronomer’, which became famous for the Coldplay ‘affair scandal’, has once again become the center of attention by appointing Hollywood actress Gwyneth Paltrow as a temporary spokesperson.
In a video titled “Thank you for your interest in Astronomer” posted on Astronomer’s official SNS on the 26th, Gwyneth Paltrow made a surprise appearance.
Gwyneth Paltrow is the ex-wife of Chris Martin, the frontman and vocalist of Coldplay.
In the video, Gwyneth Paltrow announced that she was appointed as a temporary spokesperson representing the 300 employees at Astronomer and said she would answer the most frequently asked question, “Wow, what is this?”
She stated, “Astronomer is the best platform for running Apache Airflow,” and expressed her happiness about the growing interest in data workflows, saying, “We can integrate data, machine learning, and AI experiences on a large scale.”
Additionally, in response to the question, “How does the company’s PR team handle things?” she mentioned that there are still seats available for the company event happening in September and concluded with, “Now we will return to what we do best.”
After the video was released, online reactions poured in, expressing admiration for Astronomer’s delightful humor.
Global netizens commented, “A response worthy of the crisis management hall of fame,” “Hiring the ex-wife of Coldplay’s vocalist,” and “A masterclass in PR.”
It has been reported that the parties involved, whose affair was revealed globally through the Coldplay concert, have left the company.
Meanwhile, Gwyneth Paltrow married Chris Martin in 2003 but separated in 2014 and finalized their divorce in 2016. The couple has a daughter and a son.
[Kim Mi-ji, Star Today Reporter]
