Actress Um Ji-won has signed an exclusive contract with ABM COMPANY, the actor management corporation of content production company By4M Studio.
With over 20 years of deep performances across various genres, Um Ji-won begins the second act of her career as an actress through this contract.
ABM COMPANY is an actor-focused label directly established by By4M Studio, aiming to brand the identity of actors based on the synergy of content production and management through a strategic management system.
By4M Studio has recently emerged as a new 'Key Changer' in the domestic content industry, showcasing a lineup of films such as 'Firefighter', 'Victory', and 'Hitman 2', which possess both commercial viability and artistic quality. Based on this capability, they plan to implement a nurturing system focused on new actors and a strategy for redesigning existing actors.
ABM COMPANY commented on the contract with Um Ji-won, stating, “Um Ji-won is already a trusted actress with a solid filmography and acting skills. We believe it is time to expand the personal brand of Um Ji-won, a person with diverse charms. ABM aims to be a partner that redefines and redesigns the actor rather than just 'managing' them. In the future, we want to brand Um Ji-won from a 'trustworthy actress' to a 'redesigned icon'.”
Um Ji-won debuted in 2002 with the drama 'Golden Carriage' and proved her presence with deep performances, winning the Best Actress award at the 33rd Korean Film Critics Association Awards and the Best Supporting Actress award at the 21st Chunsa Film Festival for films like 'Wish' and 'Kyungsung School'.
She has also established herself as a representative luxury actress, crossing genres with works like 'Bad Guys and Girls', 'Sign', 'Manipulation', 'Missing: The Lost Woman', 'Little Women', and 'Postpartum Care Center'. Recently, in the Netflix series 'Pogsak Sogassuda', she left a strong impression as Min-ok, and currently, in the KBS2 weekend drama 'Please Take Care of the Eagle Five!', she is driving high viewership ratings in the leading role of 'Ma Gwang-sook'.
Thus, ABM COMPANY plans to provide a more multifaceted turning point in Um Ji-won's career through a strategy that applies the content system based on production, distribution, marketing, and data analysis established by By4M Studio to actor branding.
[Kim Mi-ji, Star Today Reporter]
