G-Dragon has generously donated 880 million won for the treatment of youth alcohol addiction.
On the 13th, at the 'PEACEMINUSONE Premium Highball Launch Party - The Signal' held at the Grand Hyatt Seoul, he will donate 880 million won to the Just Peace Foundation, where he serves as honorary chairman, symbolizing the number 8, which represents infinity (∞).
On this day, following the launch of the 'Black Highball' on April 9 and the 'Red Highball' on May 27, the third highball, which expresses the message "It's okay not to be perfect as you are," will be unveiled through artwork.
In the artwork for the third highball, G-Dragon depicted imperfect daisies in various expressions, colors, and textures, conveying the message "It's okay not to be perfect as you are," and visualizing a transcendent sense of solidarity that we all live together with our own deficiencies, sending a signal to the people of Earth.
His agency stated, "G-Dragon hopes that the joyful culture born from the PEACEMINUSONE highball series will bloom in more places on Earth," and added, "We dream that this donation, regardless of its size, will mark the beginning of a culture that everyone participates in."
Choi Yong-ho, CEO of Galaxy Corporation and chairman of the Just Peace Foundation, also stated, "The sustainable culture and donations that began with the PEACEMINUSONE highball are just the beginning," and added, "In the future, we will present each deficiency that has not existed on Earth with an amazing cosmic story and innovative AI entertainment technology."
