The pop-up store celebrating the release of TREASURE's special mini album 'PLEASURE' has successfully concluded.
According to YG Entertainment, the 'TREASURE POP-UP: My PLEASURE from TREASURE' event held at DRC Hongdae in Mapo, Seoul from the 8th to the 14th of this month attracted significant attention from fans, maintaining an open-run every day from the very first day.
This pop-up store featured a warm and cozy exhibition space, a photo zone replicating the music video set for the title track 'YELLOW', and a photo booth where fans could take pictures with a limited edition frame exclusive to this pop-up, providing various enjoyable experiences for fans.
The active participation of TREASURE members through voice messages in the listening zone and audio guides in the artist exhibition zone also offered fans a special experience. Fans were delighted to explore the messages left by the members who visited the site beforehand, adding to the fun and excitement of the pop-up store.
This pop-up has also been successfully ongoing in Tokyo, Japan since the 7th. Starting from the 20th, it will meet fans at the HEP FIVE complex in Umeda, Osaka.
