The color cosmetics brand rom&nd from iFamilySC has appointed 'Hannah Bahng' as its global brand ambassador, accelerating its focus on the U.S. and other global markets.
Hannah Bahng, a Korean-Australian, debuted as a singer-songwriter in the U.S. in 2023 and was selected as one of the top 3 artists in TikTok Music Australia in 2024, gaining recognition as a global musician in the U.S., Australia, and Europe. She is also a well-known influencer with over 10 million followers on social media.
A brand representative stated, “The message we want to convey to global consumers through this project is ‘Don’t limit yourself. Create your own way,’” adding, “Through Hannah Bahng, who is paving her own path without being swayed by external circumstances, we wanted to deliver a message of support for the potential to change the world to our customers worldwide.”
They further revealed, “The collaboration with global rising star Hannah Bahng will soon lead to a limited edition launch for fans.”