
The group BLACKPINK's new song 'JUMP' has taken the global charts by storm, and its music video has also surpassed 100 million views on YouTube.
According to YG Entertainment on the 26th, BLACKPINK's 'JUMP' music video surpassed 100 million views on YouTube at 2:52 AM on this day. It took about 15 days since its release on the afternoon of the 11th, marking BLACKPINK's 49th video to reach the 100 million view milestone.
'JUMP' is the first hardstyle genre song presented by BLACKPINK. The unique vocals of the members layered over a guitar riff reminiscent of a scene from a Western movie captivate the ears, and the explosive energy of the intense chorus provides a deep sense of addiction.
The music video has received acclaim from music fans worldwide for its bold and unique iconic direction. The storyline that incorporates BLACKPINK's identity, along with a scale that feels like watching a movie, perfectly synergizes with the team's status.
In fact, the music video immediately became the 'most viewed video on YouTube within 24 hours' upon its release. Following this, it maintained the number one spot on the global YouTube daily chart for eight consecutive days, and dominated the weekly popular songs and music videos charts, showcasing BLACKPINK's undeniable power as the 'YouTube Queen.'
'JUMP' is also making its presence felt on other global charts. It topped the Spotify global weekly chart, setting a new record for the most number one songs held by a K-pop group, and entered the UK Official Singles Chart at 18th place, achieving its highest ranking. It also swept the top spots on the Billboard Global 200 and Billboard Global (Excl. U.S) charts, marking the third and fourth time respectively, making it the first K-pop girl group to achieve this.
Meanwhile, BLACKPINK is currently on their 'BLACKPINK WORLD TOUR
[Kim Mi-ji, Star Today Reporter]