Lim Young-woong has ranked first in the brand reputation of trot singers.
According to the Korea Corporate Reputation Research Institute on the 28th, the analysis of big data for trot singer brand reputation from May 28, 2025, to June 28, 2025, showed Lim Young-woong in 1st place, Kim Yong-bin in 2nd, and Lee Chan-won in 3rd.
The Korea Corporate Reputation Research Institute extracted 65,676,955 big data points on trot singer brands to analyze consumer participation index, media index, communication index, and community index to measure brand reputation index. This is a 12.97% decrease compared to the 75,467,833 big data points from last May.
Lim Young-woong, who recorded 1st place in trot singer brand reputation, had a participation index of 1,078,951, media index of 2,062,150, communication index of 1,499,801, and community index of 1,152,532, resulting in a brand reputation index of 5,793,433. This is a 16.53% decrease compared to the brand reputation index of 6,940,521 from last May.
The brand of Kim Yong-bin, which ranked 2nd, had a participation index of 363,921, media index of 680,225, communication index of 911,749, and community index of 686,040, resulting in a brand reputation index of 2,641,935. This is a 19.70% increase compared to the brand reputation index of 2,207,058 from last May.
The brand of Lee Chan-won, which ranked 3rd, had a participation index of 594,312, media index of 464,398, communication index of 779,812, and community index of 738,454, resulting in a brand reputation index of 2,576,977. This is an 8.99% decrease compared to the brand reputation index of 2,831,565 from last May.
The brand of Park Seo-jin, which ranked 4th, had a participation index of 316,625, media index of 607,824, communication index of 861,420, and community index of 712,664, resulting in a brand reputation index of 2,498,533. This is an 11.22% decrease compared to the brand reputation index of 2,814,295 from last May.
The brand of Jang Yoon-jung, which ranked 5th, had a participation index of 170,579, media index of 342,777, communication index of 597,920, and community index of 879,959, resulting in a brand reputation index of 1,991,235. This is a 12.58% increase compared to the brand reputation index of 1,768,702 from last May.
Director Koo Chang-hwan stated, “According to the big data analysis of trot brand reputation in June 2025, Lim Young-woong's brand ranked first. Analyzing the trot brand category, it shows a 12.97% decrease compared to the 75,467,833 big data points from last May. A detailed analysis shows a 14.04% decrease in brand consumption, an 8.96% decrease in brand issues, a 13.38% decrease in brand communication, and a 14.40% decrease in brand spread.”
He continued, “In the link analysis for Lim Young-woong's brand, which ranked first in trot singer brand reputation in June 2025, the terms ‘dominate, perform live, donate’ were highly rated, and in the keyword analysis, ‘Hero Era, Island Village Hero, Birthday’ were highly rated. The positive-negative ratio analysis showed a positive ratio of 93.28%.”
The ranking of the top 30 trot singer brand reputations in June 2025 is as follows: Lim Young-woong, Kim Yong-bin, Lee Chan-won, Park Seo-jin, Jang Yoon-jung, Park Ji-hyun, Young-tak, Nam Jin, Son Bin-a, Na Hoon-a, Jung Dong-won, Jeon Yu-jin, Ahn Seong-hoon, Kang Moon-kyung, Son Tae-jin, Kim Da-hyun, Jang Min-ho, Mai Jin, Eun Ga-eun, Kang Jin, Choi Soo-ho, Seol Woon-do, Kim So-yeon, Song Ga-in, Jin Hae-sung, Tae Jin-ah, Jin Sung, Joo Hyun-mi, Kim Hee-jae, Oh Yu-jin.
