Actors Byun Woo-seok and Choo Young-woo are ranked 1st and 2nd in the Rising Star brand reputation.
On the 27th, Koo Chang-hwan, director of the Korea Corporate Reputation Research Institute, stated, “According to the big data analysis results of the Rising Star brand reputation for February 2025, Byun Woo-seok's brand ranked 1st.”
Choo Young-woo is in 2nd place, thanks to his rise as a popular star through the Netflix series 'Emergency Center' and the JTBC drama 'Ok-ssi's Story'. In 3rd place is Park Ji-hyun, who is creating a new fandom in trot music.
Following them are Lee Joon-hyuk, Stray Kids, Day6, Park Seo-jin, Lee Soo-ji, Cha Joo-young, Ha Young, Kim Do-young, Bibi, Lee Young-ji, Baby Monster, Lee Je-hoon, Choi Woo-shik, Park Jung-min, ENHYPEN, Kiki, Go Yoon-jung, Car the Garden, Lee Yi-kyung, Jung Jae-gwang, Chae Soo-bin, Kim Hye-yoon, QWER, Boy Next Door, Tours, Son Tae-jin, and Lee Yi-dam in that order.
Byun Woo-seok, who had a hot year last year by creating the Byun Woo-seok syndrome through the tvN drama 'Sunjai Up Go Fly', is set to act alongside IU in the upcoming drama '21st Century Great Wife' scheduled for 2025.
Choo Young-woo is expected to meet viewers this year with more than two upcoming projects, including the Netflix series 'The Square' and tvN's 'Gyeon-woo and the Fairy'.
